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Category Strategy

Want to Grow? Here Are the Two Numbers You Must Know.

green plants on soil

Are you familiar with the two numbers that are key to sustainable growth? Let’s talk about the sustainable growth rate (SGR) and market growth rate (MGR) – two essential metrics every business leader should know. The sustainable growth rate represents…

Competing Against the Big Guys

David and Goliath

Small businesses have a never-ending dilemma of how to compete against larger companies that target their same customers. This situation will not change, so small businesses must develop strategies to compete, remain profitable, and grow. While larger businesses may have…

The 3 Whys

Book with title 'The Power of Why'

I know a lot of business struggle with the “Three Uniques.” I have seen a lot of “uniques” that aren’t unique, or at least aren’t unique to their prospects (they might be the only family-owned HVAC company in town, but…

The Nine Essential Questions for Strategy Planning

number 9 on a door

It is the time of year when many companies start planning their strategy for the following year. Unfortunately, much strategy planning is an exercise in futility – plans are shelved quickly and don’t address what needs to be addressed. Part…