Why not? There is no reason to reinvent the wheel when the wheel has already been invented and works well. With the multitude of successful businesses located in any city or globally on the Internet, small businesses and SMEs have…
Small business or large, rural area or big city, retail or service…one element is so often missing…effective marketing! There can never be enough written or said about marketing and, especially, effective marketing. Businesses cannot grow without effective marketing, yet this…
Owning and operating a small business is tough. Everyone knows that especially owners and managers. A business might be in the startup phase or the growth stage. Regardless of where a business is in its life cycle, the principals involved…
A business can have either (1) employees who are committed to help the business achieve its goals or (2) employees who have no real commitment to their employer and see their job as just a means to an end…a paycheck.…
A general definition of pivot or pivoting is to change something or an act of turning. Taking this a step further as it relates to business might be to change a marketing strategy, pricing, supply chain, product or service offering,…
You own or operate a small business or SMB. Things have always been done essentially the same way for years. Perhaps, during the height of the pandemic, some things changed out of necessity. For many businesses, the changes produced positive…