UNCLAIMED GROUND

    Employee engagement doesn't create customer satisfaction

    By Craig Paxson · September 14, 2026 · tip


    Employee engagement programs miss the point when they treat motivation as the output. The real question is whether your employees can actually solve customer problems without waiting for permission. Recognition and feedback matter, but autonomy matters more — a motivated employee who has to ask three people before helping a customer isn't engaged; they're managed.

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